Find the idea
Develop the proposition and opening around the audience you want to reach.
DIMELABS SERVICES
Campaigns and social.
Give a campaign a recognisable person and a clear reason to watch. Plan the core film and its shorter versions together so the cast, message and visual language stay connected.
Team-led production · Studio workflow coming soon
BRING WHAT YOU HAVE
Your starting point.
- Product, offer and audience
- Brand kit and approved claims
- Channels, schedule and casting needs
AGREE WHAT YOU NEED
The deliverables.
- Creative treatment and scripts
- Campaign film and social edits
- Agreed hooks, endings and aspect ratios
Final outputs and revision rounds are defined in your project scope.
HOW WE WORK
Through production.
Build the campaign
Direct the Dime performance alongside product shots and supporting visuals.
Prepare the versions
Review the edits for each channel, including captions and the call to action.
A POSSIBLE BRIEF
Launch a new collection with a lead film, three portrait edits and different opening lines. Review all versions against the same product facts and casting licence.
Campaigns & social
Let’s make your next piece.
Bring your starting material, audience and intended use. We will work through the scope and the decisions your team needs to review.